Horse trainers are some of the hardest working freelance professionals in the world. Early mornings. Physical demanding work. Deep expertise built over years. Passionate clients who trust you with animals they love.
And yet — most equestrian coaches are still managing their client sessions on paper, in notebooks or over WhatsApp.
You deserve better. Your clients deserve better. And GOAT PPL was built to give it to you.
The unique challenges of running an equestrian coaching business
Horse training is not like other freelance businesses. Your sessions happen outdoors, in all weather, with animals involved. You cannot pause a session to check your phone or update a spreadsheet. You need tools that work around your reality — not against it.
- Session logging needs to be instant — one tap before you move to the next horse
- Client packages vary — some buy blocks of lessons, some pay per session, some have monthly programmes
- Renewals need chasing — an expired package means a lost client if not followed up promptly
- Professional reporting matters — clients want to see their progress and session history
In Iceland — where Icelandic horses are world famous and equestrian coaching is a deeply respected profession — GOAT PPL is welcoming its first founding members. 🇮🇸🐴
How GOAT PPL Tracker works for horse trainers
Add your clients in minutes
Create a client profile for each rider. Add their contact details, the horse they ride, session notes and any important information. Everything in one place — visible in one tap.
Log sessions instantly after each lesson
Tap once to log attendance. The session is recorded immediately with the date and time. No notebooks. No memory required. Your client can receive an instant WhatsApp report showing all their sessions.
Track packages and never miss a renewal
Set up client packages — 5 lessons, 10 lessons, monthly programmes. See exactly how many sessions remain for each client. Get alerts when packages are about to expire so you can follow up at the perfect moment.
See your business performance
Monthly revenue. Active clients. Sessions conducted. New clients this month. All in one dashboard — so you always know exactly how your equestrian business is performing.
What does it cost?
You pay less than two coffees a month. ☕☕ Start with a 14-day free trial — no credit card needed. Starter plan from $10/month.
For equestrian coaches running a small yard with multiple staff — the Team plan at $35/month gives you central management, task assignment and identity pages for all your team members.
Your professional identity page — free
Every GOAT PPL member gets a professional identity page built by our team — for free. Your story, your expertise, your services, all your social links in one place. When a potential client Googles your name — they find something that reflects the professional you truly are.
Horse trainers — try GOAT PPL free for 14 days 🐴🐐
No credit card needed. You pay less than two coffees a month. Built for every Solo Walking Enterprise. ☕☕
Start Free Trial →